Sendi Studio · Jakarta

Backend &
Automation Studio

Tech solutions for product teams

We design scalable backends, build AI-powered automation, and ship web & mobile apps for startups, enterprises, and small businesses — built hands-on by an engineer with enterprise project experience.

Years of experience
7+
Projects shipped
18
Serving remote
Jakarta
Discuss a ProjectAbout the FounderView Portfolio
Sendi AgustianSendi AgustianFounder & Lead Engineer

Clients & Partners

Brands connected to our delivery work.

We are proud to have been trusted to collaborate and deliver digital solutions for various companies.

  • BCA
  • My Products
  • Kuwais Group
  • Campus
  • Unictive
  • Protonema
  • Global Pet Indonesia
  • Telkomsel
  • Lontarlab
  • UMKM

Founder's Track Record

The experience behind every delivery.

Sendi Agustian's path as founder of Sendi Studio, from enterprise projects to in-house products — the experience that shapes how we work.

4 rolesSince 2019
  1. PT Uniktif Media Indonesia

    Backend Engineer - Java Spring Boot

    Present

    PT Uniktif Media IndonesiaJanuary 2026 - Present

    Backend Engineer focused on developing enterprise applications using Java and Spring Boot. Responsible not only for REST API development and business logic, but also for performance optimization, troubleshooting, deployment, database management, application security, and system reliability. Involved in developing and maintaining microservices-based systems, SSO integration, containerization, deployment, and application observability across staging and production environments. Hands-on development experience combined with involvement in technical architecture analysis provides a comprehensive view of the software development lifecycle, from implementation to running applications in production infrastructure.

    Skills

    • Java
    • Spring Boot
    • Microservices
    • REST API
    • PostgreSQL
    • Docker
    • Kubernetes
    • Traefik
    • Keycloak
    • System Design
    • Performance Optimization
    • Git
    Expand details

    Responsibilities

    • Develop and maintain Java Spring Boot backend services for enterprise applications with a focus on reliability, scalability, maintainability, and clean architecture.
    • Design and develop RESTful APIs and business logic consumed by Frontend, Mobile, and other services within a microservices architecture.
    • Perform code optimization, legacy system refactoring, and database query analysis to improve application performance and response time.
    • Perform troubleshooting and root cause analysis for critical issues across applications, databases, deployments, and inter-service communication.
    • Manage and troubleshoot Docker-based application deployments across staging and production environments using Coolify, Portainer, Docker Registry, and Traefik.
    • Monitor and troubleshoot Kubernetes workloads, including Pod lifecycle, Horizontal Pod Autoscaling (HPA), resource utilization, eviction, EmptyDir storage, and service reliability.
    • Analyze and configure application routing and reverse proxy using Traefik for domains, HTTPS redirection, middleware, and service routing.
    • Participate in the implementation and troubleshooting of authentication and authorization using SSO, JWT, Keycloak, RBAC, and application credential mechanisms.
    • Manage and troubleshoot PostgreSQL and MySQL databases, including query analysis, schemas, migrations, backup and restore processes, and database synchronization requirements.
    • Collaborate with Frontend, Mobile, DevOps, QA, and other engineering teams to integrate services and resolve cross-application technical issues.
    • Contribute to enterprise solution architecture covering application security, document security, audit trails, object storage, API security, and scalable system design.
    • Perform code reviews and contribute to code standardization to improve consistency, clean code practices, maintainability, and engineering collaboration.

    Achievements

    • Successfully completed technical onboarding quickly and resolved critical bugs on the first day of joining the BCA Young Community (BYC) project.
    • Initiated system performance analysis and identified optimization opportunities across controller structures, business logic, and database queries to improve application efficiency.
    • Contributed to codebase refactoring and code standardization to improve maintainability and simplify future feature development.
    • Successfully troubleshot technical issues across multiple layers, including Spring Boot applications, databases, containers, reverse proxies, and Kubernetes workloads.
    • Contributed to improving application deployment reliability through resource analysis, autoscaling evaluation, Pod lifecycle troubleshooting, container deployment, and service routing configuration.
    • Contributed to the design of technical solutions and enterprise application architecture with considerations for security, scalability, auditability, and maintainability.
  2. Sendi Studio

    Freelance Software Engineer

    Present

    Sendi Studio2024 - Present

    Provides professional software development services for clients, focused on modern, efficient, and scalable web and mobile solutions.

    Skills

    • Dart
    • Flutter
    • PHP
    • Laravel
    • JavaScript/TypeScript
    • React
    • Node.js
    • Next.js
    • Tailwindcss
    • Bootstrap
    • MySQL
    • PostgreSQL
    • Docker
    • Git
    • API Integration
    • Java - Springboot
    • Bun - Elysia.js
    Expand details

    Responsibilities

    • Collaborate directly with clients to analyze requirements and translate them into technical specifications.
    • Design and develop full-stack web applications from scratch to production readiness.
    • Manage projects independently while maintaining code quality and timely delivery.
    • Integrate third-party services and APIs to expand application functionality.

    Achievements

    • Completed multiple web and mobile projects for clients across various industries.
    • Improved client business process efficiency through internal management applications.
    • Built e-commerce platforms and maintained long-term collaboration with clients.
    • Consistently received positive feedback from clients.
See the founder's full journey

Core Services

A focused stack of services for modern teams.

We help teams ship backend-heavy products, automation systems, dependable infrastructure, and mobile experiences.

Explore services
Web Development

Custom website development with modern technologies for businesses and individuals.

  • Responsive designs that work on all devices
  • SEO-friendly structure
  • Fast loading times

Price rangeRp 300.000 - Rp 30.000.000

Request a quote
Mobile App Development

Native and cross-platform mobile applications for iOS and Android.

  • Cross-platform development for iOS and Android
  • Native app development
  • User-friendly interfaces

Price rangeRp 1.000.000 - Rp 50.000.000

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Technical Consulting

Expert advice for technology decisions, architecture, and implementation strategy.

  • Technology stack recommendations
  • System architecture design
  • Performance optimization

Price rangeRp 50.000 / jam

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AI & Custom Automation

End-to-end AI model integrations and custom automated workflows to streamline business operations and scale productivity.

  • Custom workflow design with n8n
  • AI model and LLM integration
  • Secure third-party API integrations

Price rangeRp 1.500.000 - Rp 40.000.000

Request a quote

Website Services

A website for your business, starting with a design you love.

Explore template demos, find a design that fits your business, then choose a managed website or source code license to suit your needs.

  • Website Managed

    We build and manage your website. You receive usage rights while the service is active; your business content and identity remain yours.

  • Website + Source-Code License

    We build your website, then hand over the source code after payment so your own team can continue development.

  • Template Code

    Get the selected template source code to develop and deploy yourself for one end website.

Portfolio

Featured work across backend, automation, and digital products.

Real systems shipped for clients and products — from enterprise LMS backends to mobile apps and cross-platform tools.

Thawaf

Thawaf is a mobile application that supports Hajj and Umrah journeys. I contributed to building most of the application features.

Clients: Lontarlab, Kuwais Group

  • Flutter
  • Dart
  • Firebase
  • Rest API
  • +5
Learning Management System (LMS)

A Learning Management System (LMS) is a comprehensive digital education platform designed to facilitate and streamline online teaching and learning activities. This application allows instructors to create and manage multimedia-rich course materials (such as videos, documents, and presentations), as well as conduct evaluations through structured quizzes and assignments. Additionally, the platform is equipped with real-time student progress tracking, interactive discussion forums, and detailed analytical dashboards. With a user-friendly interface and the flexibility to be accessed across multiple devices, the LMS aims to maximize the remote learning experience, collaboration, and effectiveness for both educators and learners.

Clients: BCA, Unictive

  • Java
  • Spring Boot
  • VueJS
  • Java Script
  • +2
BCA Young Community

The BYC app stands for the BCA Young Community app, which is a development from the existing BCA Solitaire/BCA Prioritas business unit aiming for further enhancement. It is expected that the BYC app will become a more user-friendly application and serve as an option to expand the community. There is a need to make the BCA Young Community app more user-friendly, thereby allowing users to communicate and interact with a broader community. The BCA Young Community (BYC) app is a digital platform designed specifically for the younger generation of BCA Solitaire/BCA Prioritas customers. With a variety of innovative features, this app makes it easy for users to build connections with fellow young BCA Solitaire/BCA Prioritas customers. Additionally, the available features enable users to be more creative in producing both personal and business content. This app is also equipped with an Event menu that provides convenience for users to get the latest information regarding community events, both upcoming and those that have already taken place.

Clients: BCA, Unictive

  • Java
  • Spring Boot
  • Dart
  • Flutter
  • +4
Monica Pro

Monica Pro is an enterprise-grade mobile monitoring application developed for Telkomsel's internal operations team. The app provides real-time visibility into service health, network performance, and system status across Telkomsel's entire infrastructure. With secure API integration and push notifications, operations teams can respond quickly to any issues while on the go.

Clients: Telkomsel, Protonema

  • Flutter
  • Secure API
  • Microservices
  • Java Springboot

All 18 projects, from enterprise to small business, are on the portfolio page.

View all projects

Start a Project

Have a product idea or a process worth automating?

Tell us what you need over WhatsApp or email. We'll help map the scope, estimate, and the stack that makes the most sense for your team.

  • Scope & estimate discussion
  • Backend, automation, web & mobile
  • English & Bahasa Indonesia
  • Based in Jakarta, remote-friendly